Real estate once again emerges preferred asset class for investment

New Delhi: Real estate has once again emerged as the preferred asset class for the purpose of investment followed by gold and fixed deposits. While 35 percent of the respondents to a survey said real estate is their most preferred asset class, another 28 percent said gold was the most bankable asset class. Another 22 percent of the respondents found fixed deposit as the most preferred asset, said a joint report by property portal and real estate industry body NAREDCO.   

As many as 73 percent of the respondents were ‘first time homebuyers’. They are searching for a ready-to-move-in house for their own use. They were of the 25-45 year age group. About 60 percent of the respondents said that they would like to buy a ready-to-move-in home. Around 21 percent said they would like to buy a house with a delivery time of one year at maximum.

About 53 percent of the respondents have postponed their home search for only the next six months.

"This survey has established again that credible developers and ready to move in or nearing completion properties are preferred by prospective customers,” said Dhruv Agarwala, Group CEO,, &, while reeasign the report.

“In the current scenario, we can see a change in consumer behavior and perception, of owning a house with safe and secure surroundings,” said Niranjan Hiranandani, Founder-Chairman, Hiranandani Group and CMD, Hiranandani Communities and National President – NAREDCO.

This survey was held in April and May 2020. It was done through the mode of random sampling. The survey findings entirely represent the opinion of over 3,000 potential homebuyers who visited