Top real estate brands increasing their market share in home sales
New Delhi: Home buying in the country gravitating towards large and trusted names in the real estate market. Out of 93,140 houses sold in first three quarters of last fiscal, the top eight listed realty firms accounted for 22 percent share. In the 2016-17 fiscal, the same was 6 percent when a total of 2.03 lakh homes were sold.
Similarly, unlisted top players had a share of 18 percent in the 93,140 homes sold in Apr-Dec of fiscal 2020-2021 while the same was 11 percent in 2016-17 fiscal, according to a study by ANAROCK.
The top eight listed real estate companies considered for the purpose of the study are Godrej Properties, Brigade Enterprises, Prestige Estates, Kolte-Patil, Sobha, Mahindra Lifespaces, Oberoi Realty and Puravankara.
Even the corona pandemic has tale a toll on the real estate industry in the last fiscal, the top eight listed companies were able to sell 21.23 million square feet in first three quarters of last fiscal which was two percent higher than the same period of the previous fiscal.
Mumbai-based Godrej Properties was able to sell the highest area– 6.64 million square feet followed by Prestige Estates with 5.04 million square feet in first three quarters of last fiscal.
"After the roll-out of structural policies including RERA and GST, organized and branded players’ dominance has risen exponentially. Homebuyer demand has tilted towards branded products. Both listed and leading developers have been catering to this new demand with projects for the affordable and mid-income segments, rather than playing only to the luxury homes gallery,” said Anuj Puri, Chairman – ANAROCK Property Consultants.
The top un-listed leading real estate companies considered for the purpose of this study are developers are ATS Green Aparna Constructions and Estates, Assetz Property, Runwal Group, Casagrand Builders, Kalpataru, VTP Realty, Lodha Group, Shapoorji Pallonji, Salarpuria Sattva, My Home Constructions, Signature Global, Piramal Realty, Wadhwa Grp, Shriram Properties, Sunteck Realty, TATA Housing Development Co. and VTP Realty.